Tuesday, August 9, 2016

# Beauty ♪ Experience The Latest and Trendiest Japanese Make Up in 2016! By KATE TOKYO

A Makeup Lesson With Professional Japanese Makeup Artists

At the famous Kanebo Makeup Institute in Tokyo



You may have heard this slogan before. Yes, it is the slogan in the commercials of the famous makeup brand KATE! Their eye shadows, eye liners etc. are very popular in Japan!

Speaking of KATE's commercials, do you still remember the spokesmodels of their products? For example, the previous spokesmodel, Mika Nakashima, who is stylish Japanese singer and actress, and their current spokesmodel, Meisa Kuroki, who is also a famous young model, actress and singer in Japan!

Moreover, if you have a good memory, you may recall that I have been invited by KATE and visited their headquarter in the past. In August 2016, they will release their new products, and I got this special chance to visit their headquarter again to experience their latest products.

What kinds of makeup style can we learn today? Let's get started!

Make-up that focuses on eyes

Due to the hot summer, I do look tired and my face is a bit sallow. However, with the beauty consultant's help, I will look differently in just a few minutes! First thing I need to do is about my eyes because the makeup for the eyes is almost the most important part of the whole make up!

Just like in the commercial, the new product for this season is focus on the eye make up, so you can find many different kinds of colors in their collection.

KATE's new product released in August 2016

Speaking of the latest makeup trends, comparing with the strong and shiny style, a subtle and warm makeup style is getting more popular lately.

Besides the eye shadows, the lip gloss that will change color according to the lip's temperature, and blushes can be found in KATE's new products for this season!

Today, I had this special opportunity to visit the Kanebo Makeup Institute again which is operated by the Kanebo headquarter.

Ms. Osakabe is our makeup artist for today and she is the beauty and hair consultant of the Kanebo Makeup Institute. Ms. Osakabe is a professional makeup artist and her job is not only inside the institute, she also works for other projects like advertising, posters, magazines shooting, television, theater, and fashion shows etc.

KATE's new product

Left: KATE Dark Night Glow
Center: KATE 3D Eye Create N
Right: CC Lip & Cheek Cream

Left: Dual Blend Cheeks
Right: Color Sensor Lip Tint

KATE official website:
Japanese: http://www.nomorerules.net/
English: http://www.kate-global.net/en/index.html

Eye Shadow

The new eye shadow comes with 4 colors which can help you to create a clear and glossy style eye make up!

Natural metallic colors just like the natural light can be created. It fits all situations like going to work or having a date. Even for beginners in makeup, it is very easy to use!

Moisturizing, glossy and profound look

Picture credited: KATE homepage
New Product

Dark Night Glow
It comes in 5 different color sets.
Price: 1,600 + tax

Two different eye makeup styles 

The amazing thing about this new product, Dark Night Glow, is that you can choose to use the "A part"(as shown in picture) or not to create your style.

So what is the "A part" for?

Actually it is a creamy Wet Shadow Base which helps create a moisturizing glossy look.

If you decided not to use the A part (just use B, C and D), it will look like the picture on the left. If you used all parts (A, B, C, and D) , then the style will be clearly shown just like the picture on the right. Let's take a further look of the Wet Shadow Base.

Step 1

A - Wet Shadow Base

Use your finger and take a small portion of Wet Shadow Base and apply it all over your eyelids.

It looks just natural and moisturizing right? The best thing about the Wet Shadow Base is that it can create a natural glossy look easily.

Step 2

B - Enhance the glossy look

Then use the small brush to apply B part to your eyelids just like the way shown in the picture.

Step 3

C - Apply layers of light coffee colors

After applying the B part to your eyelids, you can apply C part to the bottom part of your eyelids.
Then you can see the layer effect as shown.

Step 4

D - Use dark coffee color to create a profound look

The final step is to apply the darkest color in D part to the lowest part of your eyelid. Just as easy as that, you are done!!

Tip for creating a stunning glossy eye makeup

That is................after you finished the 4 steps above, just go back to step 1 and apply A part to your eyelids again!!

Before and After

Now comparing these two pictures, you can see how amazing the new KATE product can help you transform your eyes!!

Picture credited: KATE homepage
New Product

Dark Night Glow
It comes in 5 different color sets.
(Color set on me is BR-1)
Price: 1,600 + tax

A short clip which shows you how to apply this new product to your eyelids. (Japanese)


Many of you may have known that KATE's eyeliner are popular because it is very thin and easy to use. The colors are smooth and nice too.

Picture credited: KATE homepage

Digital Memory Liner

Only comes in 1 color.
Price: 1,400 yen + tax


A makeup without applying mascara can make a big difference! Actually KATE's mascara contains two fibers which help your eyelashes stay firm and curly! It is also sweat, water and sebum resisted. You can simply just wash it away with cleansing milk or simply warm water.

Picture credited: KATE homepage

V Long Lash

Only comes in 1 color.
Price: 1,500 yen + tax

Eyebrow Powder

Just a little while ago, thick and straight eyebrow style was popular in Japan. However, a more natural and bending style is getting more popular lately.

In this eyebrow powder kit, three natural colored eyebrow powder can help you show your eyebrow's outline and match with the color of your hair naturally.

Picture credited: KATE homepage
Designing Eyebrow N

It comes in two different colors set.
Price: 1,200 yen + tax


Pink color is the main tone of this set. It helps you create a natural and complex look!

Picture credited: KATE homepage

Cheek Color DB

It comes in 4 different colors set.
(The one used on me is RD-1)
Price: 1,400 yen + tax

How do you like my new look so far? Just a few more touch up, my brand new look will be ready!

Lip Gloss

Since the lip colors are different for everyone, KATE has invented a lip gloss that will change colors according to the moisture of one's lip. That's pretty amazing right?

Colors look like this when you first apply it on your lips
Picture credited: KATE homepage
After a while, the colors change like this
Picture credited: KATE homepage

Your personal and unique lip gloss!

2 Ways to apply lip gloss to your lips

1. Apply the lip color along your lip line to bring out the shape of the lip

2. Apply the lip color in the center of the lip to create a softer look

KATE's lip gloss is not easy to come off, and they have many choices of colors for you. You must be able to find a color that you like!

Picture credited: KATE homepage
Color Lip Tint

It comes in 7 different colors set.
(Color set on me is RD-2)
Price: 1,400 yen + tax

Short clip about lip gloss (Japanese)

Thank you Ms. Osakabe! My brand new look is done!! I love it!

Other than Ms. Osakabe, a team of professional makeup artists gave me lots of good advice and useful information.

How do you like my new look? If you want to get the same nice and natural makeup like me, then you can't miss the KATE's new products of this season!!


I bet many of you should have known that KATE is a sub-brand of the famous Kanebo Group. Actually other famous brands like COFFRET D'OR and Lunasol are Kanebo's sub-brands as well!

This time, I got this opportunity to visit the Kanebo Makeup Institute again. I learned a lot about their new products and makeup skills. This is definitely a wonderful experience for both you and me, right?

What are you waiting for? Try KATE's new product now!!

NEW PRODUCT Released In Japan on 1st August 2016

Dark Night Glow
It comes in 5 different color sets.
(Color set on me is BR-1)
Price: 1,600 + tax

Cheek Color DB
It comes in 4 different colors set.
(The one used on me is PK-1)
Price: 1,400 yen + tax

Color Lip Tint
It comes in 7 different colors set.
(Color set on me is RD-2)
Price: 1,400 yen + tax

KATE official website:
Japanese: http://www.nomorerules.net/
English: http://www.kate-global.net/en/index.html

Interested in reading more about our previous sharing? Check out here:

# Japanese Comestics ♪ Dramatic makeup with great challenge! Let's get your journey started ~Self-seeking with KATE~

Wanna get more and share your Japanese stories with us? Please join us on Google+ !!
See you there! :)

Japankuru Google+

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